Each week, we keep a careful eye on the creative world to find the best marketing and advertising campaigns. We then pick our favourite to post on our social channels as #WorkOfTheWeek, but which is the best?
SEO: Search and you shall be found With search engines accounting for 33% of new brand discovery in 2020, making sure that your brand reaches the top spot on Google is more important than ever. Improving your content and website
The last year has brought about some great and some not so great campaigns from the industry. We always like to focus on the positives, so whilst there have been some weak efforts, we’ve highlighted the strong performers who grabbed
Understanding the market you intend to trade within, what customers want, or what competitors do is imperative for both product development and service development. To position your product or service effectively you must conduct the appropriate market research and subsequent
Product development is a broad term which can mean either adapting and or repositioning an existing product or creating a new product altogether. But, it isn’t always an off-the-shelf, so to speak, product. At Pretty Pragmatic we’ve worked on both